The LinkedIn agency built by people who have done it themselves.

Great ideas should create real opportunity.

LinkedIn can build trust, open conversations, and shape how a market understands a person or company. But doing it properly requires more than occasional posting.

Gemela was built to operate the complete system. Our team finds the strongest point of view, creates content worth following, manages the surrounding community, and builds relationships with the people who can move a business forward.

Three disciplines. One connected system.

Gemela is led by founders whose experience spans creator strategy, content production, media, high-growth companies, operations, and technology.

Jenny Stojkovic

Co-founder, Executive Positioning and Creator Strategy

Jenny is a venture capitalist, media entrepreneur, bestselling author, and LinkedIn Top Voice ranked among the platform's top creators. She has built an audience of more than 400,000 people and personally generates more than 50 million views each year.

At Gemela, Jenny leads executive positioning, creator strategy, audience development, and business relationships.

• More than 400,000 audience members
• More than 50 million views generated personally each year
• LinkedIn Top Voice
• Ranked among LinkedIn's top 50 creators

Zoli Honig

Co-founder, Content Strategy and Creative Operations

Zoli is a seasoned entrepreneur, content strategist, and creative operator. He built Short Form Media, an expert video production company, and has worked with more than 50 executives to turn their ideas and expertise into compelling content.

At Gemela, Zoli leads content strategy and creative operations.

• Built Short Form Media
• Worked with more than 50 executives
• Expert video production
• Content strategy and creative operations

Pav Stojkovic

Co-founder, Operations and Technology

Pav is a startup executive with deep experience in high-growth companies and blitzscaling. As Chief People Officer of The Athletic, he helped scale the company through its acquisition by The New York Times. His broader career spans technology, media, people, and operations.

At Gemela, Pav leads operations, technology, and the private digital-twin infrastructure supporting every client team.

• High-growth and blitzscaling experience
• Former Chief People Officer of The Athletic
• Helped scale The Athletic through its acquisition by The New York Times
• Operations, technology, people, and media leadership

Strategy, creative, relationships, and technology should not live in separate rooms.

Together, they have designed Gemela to manage both the content people see and the relationships that grow around it.

Founder and team experience. This is not a Gemela client list.

Experience recognized beyond LinkedIn.

Selected coverage of Gemela's founders. Publication features are separate from Gemela client work.

Your reputation deserves more than a content calendar.

The strongest LinkedIn presence is built from real expertise, clear judgment, consistent content, and thoughtful relationships. Gemela brings those pieces together so clients can stay focused on the work that made them worth following in the first place.